Wolfgang Grulke How does IBM make a profit on a $20 device?

Well, apart from the design costs, the value chain is now virtually 'free' - zero manufacturing cost (the user manufactures the Eye-Eye Pad themselves), virtually zero logistic costs (just moving bits, not atoms). The one-year IBM guarantee covers total replacement in case of any failure - that would just mean a new download of the blueprint with the user responsible for re-printing the device.

It looks like on sales of (say) 100 million devices at $20 the profit could be as high as $1.5 billion. Nice new business model!
Posted: 4 August 2010 at 00:00

Doug Vining RE: How does IBM make a profit on a $20 de...

Reminds me of the business model for digital music and video sales!
Posted: 5 August 2010 at 08:56

Martin Klein IBM EYE-EYE PAD

Interesting article yet seriously doubt that the IBM 3D print partner would be HP. Ten years from now it will far more likely be a company like Samsung!
HP lost its vision a long time ago.... 10 years from now after the bean counters would have finally done their job destroying any innovation, it will probably be merged with Sun Microsystems, a division of Oracle Corporation ;)
Posted: 5 August 2010 at 07:38

Duwayne Kock IBM and cheeseburgers

I think it is indeed innovative to have a printer which is able to print cutlery and other forms of metals and plastics. My concern is how this technology will be accommodated by the human gene makeup which survives on certain aspects and food which are natural and cannot accommodate other materials such microfirbre or optical like burgers...any views and thoughts?
Posted: 5 August 2010 at 09:18

Kevin Fleischer Re: IBM EYE-EYE PAD DESTROYS THE ENTIRE VALUE

love this one well done!
Posted: 5 August 2010 at 19:53

Darko Stojkovic Re: IBM EYE-EYE PAD DESTROYS THE ENTIRE VALUE

I like your texts, but how many more variations of the same idea on the home 3D printer you can make?
Posted: 5 August 2010 at 19:56

Wolfgang Grulke RE: Re: IBM EYE-EYE PAD DESTROYS THE ENTIR...

I think that various contributors have done around 3 or 4 MindBullets on this subject over the past six years - so there's a long way to go yet! :)

Want to suggest some new scenarios?
Posted: 7 August 2010 at 09:44

Karola Mcarthur Re: IBM EYE-EYE PAD DESTROYS THE ENTIRE VALUE

Just imagine the impact on GDP across the world when you cut out the manufacturing sector all together. Any future article on how that will shift global economics?
Posted: 5 August 2010 at 19:58

Wolfgang Grulke RE: Re: IBM EYE-EYE PAD DESTROYS THE ENTIR...

Karola, why don't you draft out a MindBullet that creates a scenario around that! Regards W
Posted: 6 August 2010 at 11:19

Robert Benjamin Amazing, but...

I think that IBM invented the e-gatekeeping strategy. In this case however, the envisaged supply line would be completely exposed to Network availability. In the general future, governments would own and control the national IP networks, and with it the e-commerce and e-people activities.

Governments would become the "gate keepers" of such an inflexible, global supply line, and history has shown how "gate keepers" tend to charge exorbitant "pay-to-play" fees. Taxation would become a real-time activity, as would other directives of governance. Non compliers would be excluded by simply getting "switched off", or unplugged from the Global Logistics Network. IBM's Integrion would eventually serve its design purpose as governmental corruption would enter a truly "invisible" dimension via the "hostile acquisition" of organizational activities.

For now, organizations should make the money they can from this opportunity, but they should not jump onto the bandwagon to follow the trend. Market leadership of the future would demand uncontrolled access to non-governmental, secure, digital infrastructure. Rephrase your core competencies very carefully, and grow towards maximum flexibility. The line between enterprises and governments are becoming blurrier by the month.
Posted: 2 September 2010 at 10:18
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