Filtered by tag: Consumer Behavior

GLOBAL POPULATION BOOM GOES BUST

Published on: 9 May 2019

Our planet will be a lot emptier than we first expected

Dateline: 18 June 2024

It's always been hard to question the status quo, whether it's speaking out against Apartheid or tackling climate change. Very few people take on the UN over one of the most widespread assumptions in society. But thank goodness someone did. In 2019 the weak signals were there for those who wanted to see. Whereas the UN projected 9 billion people in 2050 and 11 billion by 2100, a select group of scientists and demographers modelled a different future; one in which the global population stabilizes ...

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Beyond meat, beyond belief
Posted: 6 May 2019

In a sensational stock exchange debut, new listing Beyond Meat surged 160% on the first day's trading. But is this whole idea sustainable? Company revenues are up, but so are losses. Investors obviously have a lot of faith in a vegan powered future. As we said in our MindBullet, nerds will eventually make cows obsolete; well, at least for steak and hamburgers. But I wonder if this isn't ...

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MindBullet logo NERDS TRIUMPH OVER COWS
Clean meat comes to market
Dateline: 28 June 2019
It's common cause that the meat industry is not very kind to animals, and intensive cattle farming is not very good for the environment in general. What's more, more than enough food is grown globally to adequately feed the world's growing population, but a large part of crop production goes to feeding cows, so that affluent people can enjoy nice juicy steaks. All this while the poor go ...
Microsoft's new peak: $1Tn
Posted: 25 April 2019

Sometimes our MindBullets scenarios are predictive of future reality!


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MindBullet logo MICROSOFT SURGES TO NEW PEAK
Apple in decline as consumers, and businesses, vote with their wallets
Dateline: 7 November 2016
The votes are in, and there's a new winner in the global race to be the biggest and best tech company. And the winner is Microsoft! Just four years ago, Apple was king of the heap, selling millions of (Chinese made) devices a month, and being rated as the world's most valuable company, and tech brand. Now it's Microsoft's turn to shine, as Apple stumbles. Surprisingly, tech upstarts who ...

CALLS GROW TO GIVE ANIMALS HUMAN RIGHTS

Published on: 18 April 2019

Big tech scrambles to hire bio-ethicists as inter-species genetic engineering debate heats up

Dateline: 11 April 2028

It's 2019 all over again. Silicon Valley is on a hiring spree - for bio-ethicists. Advances in genetic engineering involving integrating animal DNA into human embryos, and human DNA into animals, using CRISPR technology, to enhance health and cognitive ability, have caused an ethical and legal conundrum. If some humans are technically partly animals, and some animals are part-human, who decided who qualifies for human rights? And who counts as a real person? Human rights groups are ...

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The coming glut of electric cars
Posted: 17 April 2019

You saw it on MindBullets first!


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MindBullet logo ELECTRIC CAR GLUT THREATENS WORLD TRADE
China accused of dumping as prices plummet
Dateline: 5 March 2029
China's success as the biggest producer of cars - mainly electric cars - the world has ever seen, has led to a problem of massive over capacity. There are not enough adults in the world, with driving skills, to drive all the cars produced every year. Admittedly many of the latest vehicles are self-driving, but at the budget end of the scale, devoid of radar and software, basic cars are just ...

SOCIAL ISOLATION REACHES EPIC PROPORTIONS

Published on: 28 March 2019

Japan calls digital timeout to save society

Dateline: 17 April 2025

The Internet will bring us closer, they said. It will improve social connection, they said. Yeah, about that... In the early days of the web and social media, we all thought that it's simply an add-on to actual, face-to-face, relationships. However, with time it became all too easy to create the facade of a perfect life on Instagram. Real-life conversations gradually morphed into superficiality, devoid of any vulnerability (Brené Brown regularly cried herself to sleep at night). The explosion of ...

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Rebuilding the earth
Posted: 15 March 2019

A decade ago - yes in 2009! - we speculated in MindBullets that climate change could be 'fixed' with geoengineering, but we also warned against unintended (harmful) consequences. Now a new study says it can be done safely, using "small doses". We remain unconvinced that tinkering with atmospheric and solar systems is a good idea.

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Small Doses Of Solar Geoengineering Could Safely Cool Earth's Warming Climate, Study Finds
15 March 2019
A new study found that injecting small doses of aerosol into the stratosphere could safely slow down global warming without unwanted side effects. It said ...
MindBullet logo WELCOME TO EARTH 2.0
Geo-engineering creates a new environment for a smart planet
Dateline: 21 September 2027
Our planet couldn't cope with all the demands our modern civilization placed on it. So we built a new one. Welcome to Earth 2.0. A new planet for a new, ...
Augmented reality selling for cars
Posted: 25 February 2019

Imagine if you had X-ray vision, and could see inside things that you wanted to buy. That would help you to make a 'good' decision, or at least reassure you that you had made an informed decision, right? Toyota thinks so. Their smart showrooms let you look inside the car.

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MindBullet logo MAGIC MIRRORS MAKE MARKETING FUN
Augmented reality selling seals the deal
Dateline: 26 January 2023
How do you let someone test a product or article of clothing without using samples? A virtual reality demo, that's how. And to highlight your product on a ...
Solar powered surveillance
Posted: 20 February 2019


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MindBullet logo WHO IS WATCHING THE WATCHER WATCHERS?
Mass surveillance has come full circle
Dateline: 19 April 2019
We're all connected, and most of our smart devices have cameras and sensors which can detect and analyze peoples' behaviour. What's more, our smart systems can aggregate and dissect everything happening online; mobile, financial, social - you name it. Nothing escapes the attention of the internet of things. In the age of transparency, artificial intelligence (AI) is being used to police the ...
India leads the way in digital financial future...where is Silicon Valley?
Posted: 23 September 2017

India talks of "Digital India"...and they mean business. With a population beyond 1 billion young people, remote villages with scrappy infrastructure they needed to focus on what will enable and empower a nation in the digital future. many threads have converged fast - from withdrawing 75% of all cash from society in a weekend to the Gov's AARDHAR program, to Jin's aggressive reduction of ...

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Why the world has much to learn from India's big digital leap
23 September 2017
Mobile Aadhaar-based technology and the upcoming privacy law will soon radically transform financial services industry in the country.
MindBullet logo GLOBAL POOR FLOCK TO THE SPOKEN WEB
Cellphone-based 'voiceweb' bridges digital divide
Dateline: 20 June 2012
Once we talked about the "digital divide", back in the dark days when the ability to read and write separated the wired from the unwired. Today, more than ...
Organic vs GM: The debate rages towards GM
Posted: 13 January 2013 1 Comment

How does your company's public attitude stack up against current debates? How will you position yourself by 2020?

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Leading Environmental Activist’s Blunt Confession: I Was Completely Wrong To Oppose GMOs
13 January 2013
If you fear genetically modified food, you may have Mark Lynas to thank. By his own reckoning, British environmentalist helped spur the anti-GMO movement ...
MindBullet logo GOOD FOOD TURNS BAD
Consumers shun organic, local and fair trade food after exceedingly bad press
Dateline: 24 January 2011
It must have been the lull in news after the holiday season in Europe that caused the recent excessive focus on the downside of everything organic and fair ...
A business model for mind-reading AI
Posted: 27 September 2018


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MindBullet logo SELL ME YOUR MEMORIES
Latest craze is 'living' other people's lives - to the full
Dateline: 19 September 2019
This weekend I climbed Everest. Next weekend I'm thinking of walking on the moon. But for both, I don't have to leave my armchair in London. Environmental pressure and costs may have pushed global travel beyond the means of most people, but technology has come to the rescue. Full-sensory immersive computing means that vivid 'living' memories of real adventurers doing things like climbing ...
The beginning of the end for internal combustion engines
Posted: 19 February 2019


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MindBullet logo ELECTRIC CAR GLUT THREATENS WORLD TRADE
China accused of dumping as prices plummet
Dateline: 5 March 2029
China's success as the biggest producer of cars - mainly electric cars - the world has ever seen, has led to a problem of massive over capacity. There are not enough adults in the world, with driving skills, to drive all the cars produced every year. Admittedly many of the latest vehicles are self-driving, but at the budget end of the scale, devoid of radar and software, basic cars are just ...
Big (dirty) Data is watching you
Posted: 14 February 2019

When is predictive policing on the wrong side of the law? When the AI system it's based on is built or trained on corrupt data!

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Police across the US are training crime-predicting AIs on falsified data
14 February 2019
A new report shows how supposedly objective systems can perpetuate corrupt policing practices.
MindBullet logo CHINA TURNS ON FIRST PRE-CRIME DETECTION SYSTEM
Using online behaviour and social activity, government looks to catch terrorists and criminals in advance
Dateline: 1 April 2019
Reports from the Dark Web are filtering through: China has activated its 'predictive policing' platform known as the Peoples' Public Security Evaluation or ...

WHOSE BUSINESS IS IT ANYWAY?

Published on: 31 January 2019

Customers dictate the course of business

Dateline: 1 February 2023

Change is inevitable, but many businesses don't like or want change. Not when they're on top, and milking the cash cow; if it's not broke, don't try to fix it! But just because you're making super profits, and your customers adore you, doesn't mean it's going to be that way forever, even if you're Apple or Coca-Cola. Just ask Kodak. Shareholders and employees like to think it's 'their' business, but it's not much fun running or owning a business with no customers; a bit like a morgue, except that ...

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The formula for success
Posted: 28 January 2019

Last year we published a MindBullet that said innovation is not a good idea, meaning that you need more than just a great idea to be successful. This concept has now been 'vindicated' by scientists, physicists no less, who say that success (and by implication successful innovation) is a product of a good idea and a high-quality ability to execute on that idea. QED!

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Physicists Have Discovered a Formula for Success, and It Contains a Brutal Truth
28 January 2019
From Reese Witherspoon to Jeff Bezos, those who are super successful in their chosen domain accept this truth.
MindBullet logo INNOVATION IS NOT A GOOD IDEA
It's about working on a really great problem
Dateline: 5 April 2023
You might have a great idea, and be obsessed with it, to the extent that you can't sleep, can barely eat, and all your conscious hours are spent on ...
Business implications are profound
Posted: 17 January 2019

Don't ignore the business implications; companies, brands and governments on the periphery either have to align themselves with the digital giants or be left out in the cold. And the chances of becoming the next WeChat or Google are increasingly small in the future!

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MindBullet logo ONE APP TO RULE THEM ALL
Digital swamp monsters are taking control of our lives, and we are happy to let them
Dateline: 2 January 2022
We've just begun a new year in the early 'twenties, and looking back with perfect hindsight over the past 20 years, we might be shocked at how deeply digital transformation has changed our businesses, and our lives. It's no longer about the 4th Industrial Revolution, it's the fourth age of humanity, of society, of the world - we've become Digital Humans. It's all very well to blame it on ...

ONE APP TO RULE THEM ALL

Published on: 17 January 2019 1 Comment

Digital swamp monsters are taking control of our lives, and we are happy to let them

Dateline: 2 January 2022

We've just begun a new year in the early 'twenties, and looking back with perfect hindsight over the past 20 years, we might be shocked at how deeply digital transformation has changed our businesses, and our lives. It's no longer about the 4th Industrial Revolution, it's the fourth age of humanity, of society, of the world - we've become Digital Humans. It's all very well to blame it on smartphones, even though, back in 2002, all we had were BlackBerrys and Nokia Communicators - remember them? In ...

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China's (re)cycling problem
Posted: 15 January 2019


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MindBullet logo CYCLING ON A RECYCLED CYCLE
There are 29 million bicycles in Beijing - and that's a problem
Dateline: 29 October 2019
The craze for 'dockless' share bikes in China and elsewhere soon led to a massive problem; piles of discarded bikes all over big cities, clogging up sidewalks and alleyways, malls and stations. The boom in bike manufacture, almost exclusively in China, accelerated, as bicycles essentially became disposable items. With large, automated production runs, producing a standardized bike every 10 ...
Smart closet cleans your clothes
Posted: 11 January 2019


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MindBullet logo SMART CLOSETS KEEP YOU COOL
Thinking Cupboards™ organize your stuff, and your life
Dateline: 24 September 2024
You'll never have to look for anything again. Now that everything's connected in the internet of things, the wardrobe knows which clothes are your favourite, and automagically sorts your sock drawer. Looking for your keys, sunglasses, hat, beanie or whatever? Just ask, and the Thinking Cupboard™ will retrieve it for you. Each item or article of clothing has one of those nanochips embedded. ...

Filtered by tag: Consumer Behavior