Filtered by tag: Advertising

It's a sad, sad world...quo vadis humanity?
Posted: 22 September 2018

Worlds hits saddest point ever...and we are doing it to ourselves! With some help by tech we dont really need or want but are enslaved by! We need to rehumanize ourselves if we are to survive the coming machine age!

Complete story...
The world has reached the lowest level of happiness in ten years
22 September 2018
The results of a survey in nearly 150 countries.
MindBullet logo ENGINEERING THE PERFECT LIFE
Let happiness and contentment find you
Dateline: 5 May 2019
Remember the outcry a few years ago, when Facebook deliberately filtered its newsfeed to see how specific stories influenced your mood and emotions? ...
Robot news hounds
Posted: 4 September 2018


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MindBullet logo MADMEN REPLACED BY ADBOTS AND ROBO-WRITERS
Saatchi & Saatchi hire creative robots, not people
Dateline: 12 February 2020
I remember clearly when artificial intelligence expert Vivienne Ming told us: "No job or industry is safe from robotics and AI." That was five years ago. As a freelance copywriter, I was smug in my assumption that her assertion didn't apply to us, to creative skills. We were the exception to the rule; machines, no matter how smart, can't be truly creative, can they? Software bots and AI ...
Amazon chasing Apple for biggest market cap
Posted: 30 August 2018

I'm confident that Amazon will overtake Apple, depending on how the market reacts to the next iPhone range soon to be announced. In our MindBullet published last year, we were looking to Amazon being the first to $1 trillion as Apple faltered on the brink. Well, Apple made it first, and Amazon looks like it's zooming up to pass. And it's happening before our expected timeline!

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Now Amazon closes in on $1-trillion market cap
30 August 2018
Amazon.com headed for its biggest gain in four months, pulling within US$26-billion of becoming America’s second trillion-dollar company, after Morgan ...
MindBullet logo FIRST TRILLION DOLLAR CORP
The first company to reach a value of US$1 trillion is...
Dateline: 3 March 2025
Chinese. No, wait, American. Actually, it's a global company, with tech from the United States, and manufacturing in several countries, but mainly ...

DIGITAL CREATIONS BECOME MILLIONAIRES

Published on: 23 August 2018

Actual existence not a prerequisite for wealth anymore

Dateline: 28 September 2023

For a long time, people invested in and trusted those who they could see in the flesh. Steve Jobs presenting the new iPhone on stage. Tick. Warren Buffet speaking at the Berkshire Hathaway shareholders meeting. Tick. Heidi Klum strutting her stuff for Victoria's Secret. Tick. Not anymore. The world economy has witnessed a new influx of millionaires who built their wealth on, well, nothing. Nothing but data, that is. It started with computer-generated models and Instagram influencers who dethroned ...

Complete story...
MindBullet logo ENGINEERING THE PERFECT LIFE
Let happiness and contentment find you
Dateline: 5 May 2019
Remember the outcry a few years ago, when Facebook deliberately filtered its newsfeed to see how specific stories influenced your mood and emotions? Nowadays people are choosing to opt-in to this type of modification. With more than enough bad news going around, like terror attacks, resource shortages or natural disasters, some consumers are desperate to optimize their experiences and their ...
Magic mirrors and AI for fashion
Posted: 23 July 2018

If you've attended any of our keynotes recently, you've probably heard us say that Amazon is an AI company, and so is Alibaba. They simply can't manage their ecommerce operations, with millions of customers and many millions of SKUs, without machine learning and AI. But both companies are taking their application of AI to another level, and Alibaba's recent foray into fashion retailing is a ...

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AI-enabled Guess store helps you create an ensemble
23 July 2018
Guess and Alibaba have teamed up on a concept store that use AI to help you create a coordinated outfit.
MindBullet logo MAGIC MIRRORS MAKE MARKETING FUN
Augmented reality selling seals the deal
Dateline: 26 January 2023
How do you let someone test a product or article of clothing without using samples? A virtual reality demo, that's how. And to highlight your product on a ...
Robo-writers are here, courtesy Alibaba
Posted: 4 July 2018


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MindBullet logo MADMEN REPLACED BY ADBOTS AND ROBO-WRITERS
Saatchi & Saatchi hire creative robots, not people
Dateline: 12 February 2020
I remember clearly when artificial intelligence expert Vivienne Ming told us: "No job or industry is safe from robotics and AI." That was five years ago. As a freelance copywriter, I was smug in my assumption that her assertion didn't apply to us, to creative skills. We were the exception to the rule; machines, no matter how smart, can't be truly creative, can they? Software bots and AI ...
When the boss knows what you're feeling
Posted: 4 July 2018

Your boss is a machine. Well maybe that's an exaggeration, but the boss is certainly assisted by machines, and increasingly by AI systems. And if those systems are monitoring your brainwaves, they kind of know what you're thinking, or what your stress levels and emotional state are like. Is this the future? Not in China; it's today.

So how does that make you feel? Don't tell me... the AI ...

Complete story...
These Chinese workers' brain waves are being monitored
4 July 2018
Sensors in caps and hats track emotions in the workflow - and their impact on performance.
MindBullet logo IT KNOWS WHAT YOU'RE THINKING
Now we can communicate with our thoughts - and technology
Dateline: 13 June 2019
For generations, people have dreamed of communicating with their thoughts. Now, thanks to the first commercial device that successfully reads brainwaves ...
What other sorts of new mental illnesses are we creating for ourselves through technology?
Posted: 12 June 2018

Gambling addiction, cell phone addiction, social-media-body-dysmorphia, digital burn-out, crypto addiction... What other mental illnesses are still to result from our obsession with gadgets and technology?

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A Scottish clinic will now treat "cryptocurrency addiction"
12 June 2018
Crypto addiction isn't officially recognised by the psychology community, but that doesn't mean treatment won't help.
MindBullet logo I THINK I'M GOING SLIGHTLY MAD
It's finally happened, according to my smartphone app
Dateline: 8 March 2021
That's the thing about our phones, they listen to everything we have to say. That fact alone might drive you nuts, but even if it keeps your conversations ...

PERSONAL DATA GETS A PRICE

Published on: 14 June 2018

11 Year old sues parents for the value of his social profiling data

Dateline: 6 June 2023

Jayden Foley an eleven-year-old Californian student is suing his parents for the value of his leaked personal data. Says Foley, "Through their thoughtless social media posts on Snapchat, Facebook, Twitter, YouTube and Instagram that exposed every detail of my life, personal preferences, fashion style and demographic details, my parents effectively gifted my personal data profile to those social networks, without my consent. I think its only fair that I'm compensated for the value of my own ...

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Trust in a world of deep fakes
Posted: 11 June 2018

I can see a future where each of us has a personal AI agent which acts as a kind of trust bodyguard, flagging any incoming call or media that might be fake. If AI can create deep fake videos and voices, surely AI can recognise which ones are real, and which are fake? We won't be able to discern the difference.

Oh yes, we wrote a MindBullet on this topic, long before Google Duplex was ...

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'Deep Fake' Videos Created By AI Just Got Even More Terrifying
11 June 2018
Fake videos created by AI-assisted algorithms are already causing a stir. So-called “DeepFakes” have put other people’s words into the mouths of ...
MindBullet logo CAN I TRUST YOU, MOM, OR IS THAT GOOGLE CALLING?
Trust and identities blur in a world without wires
Dateline: 5 March 2010
Thanks for the information - but where did it come from? Mom says she got it from Google - so it must be true. In today's fast-paced, connected world, the ...
RoR - return on reputation a new leadership metric.
Posted: 10 June 2018

If organisations were to be measured on the reputation of their leadership how would markets value them? Who would survive? And if political leaders were dependant on day to day reputations for honesty, integrity, empathy etc...all dimensions of reputation, how would they fare? Would you still retain your bankers? Would you by the same medicines or vote for the same people?

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Say Goodbye To The Information Age: It’s All About Reputation Now
10 June 2018
In a world of fake news, the only antidote is our ability to judge the reputation of the people supplying us with information.
MindBullet logo WE'RE ALL NAKED NOW
Business and government leaders adopt Naked Leadership as the benchmark for transparency and trust
Dateline: 9 September 2017
Five years ago Naked Leadership was an alien concept, but now leaders in all walks of life are preaching the benefits of a leadership paradigm that ...

I THINK I'M GOING SLIGHTLY MAD

Published on: 22 February 2018 2 Comments

It's finally happened, according to my smartphone app

Dateline: 8 March 2021

That's the thing about our phones, they listen to everything we have to say. That fact alone might drive you nuts, but even if it keeps your conversations private, your phone can learn a lot about you, just by listening to how you speak. It's called metadata and there's a lot of it; who you called and how often, when you called and for how long, your location when you called, and so on. Phone companies and law enforcement have been making use of metadata for a long time; even without recording your ...

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First trillion-dollar company
Posted: 10 February 2018

Here's an "outrageous prediction" from Saxo Bank for 2018:

Tencent will outstrip Apple and become the world’s largest company
Saxo’s head of equity strategy Peter Garnry writes that China is opening up its capital markets and the country’s enormous size and surging living standards are attracting investors from across the globe. Given this, it’s no surprise that tech-sector leader Tencent is ...

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MindBullet logo FIRST TRILLION DOLLAR CORP
The first company to reach a value of US$1 trillion is...
Dateline: 3 March 2025
Chinese. No, wait, American. Actually, it's a global company, with tech from the United States, and manufacturing in several countries, but mainly China. You would be forgiven for surmising that Apple Inc would be the first company to cross the US$ 1 trillion threshold. A couple of years ago, Apple came close, with a market capitalization of US$ 947 billion, but has subsequently seen its ...
Magic glasses
Posted: 6 February 2018

Smart glasses that let you get the data you want without looking like a cyborg. Sounds good, and it's coming from Intel.

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Intel is making smart glasses that actually look good
6 February 2018
Smart glasses that won’t make you look like a Google Glasshole.
MindBullet logo MAGIC MIRRORS MAKE MARKETING FUN
Augmented reality selling seals the deal
Dateline: 26 January 2023
How do you let someone test a product or article of clothing without using samples? A virtual reality demo, that's how. And to highlight your product on a ...

MAGIC MIRRORS MAKE MARKETING FUN

Published on: 25 January 2018 2 Comments

Augmented reality selling seals the deal

Dateline: 26 January 2023

How do you let someone test a product or article of clothing without using samples? A virtual reality demo, that's how. And to highlight your product on a cluttered shelf, you would use augmented reality to add visual cues, and data. This is the new world of Digital Reality, a blend of VR, AR and well, just normal 'reality'. And whether it's through a smartphone, digital glasses or an in-store display, digital reality is becoming big business. A customer walks past your magic mirror, and suddenly ...

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Shoplifting from Amazon
Posted: 24 January 2018

Amazon recently opened their 'Go' store to the public, after about a year of internal testing. It's pretty cool, you check in with your smartphone app at the door, select what you want to buy from the shelves, and just walk out.

The technology in the store watches what you take (and put back) and charges you automatically when you leave. Errors are "very rare" but a journalist managed to walk ...

Complete story...
We accidentally stole a yogurt from Amazon's new grocery store, but Amazon told us to keep it
24 January 2018
We promptly confessed to Amazon, and VP of Amazon Go Gianna Puerini in return offered a hall pass and assurance in the technology.
MindBullet logo AMAZON OPENS 100th CITY STORE
Amazon eStore Hong Kong joins the high street line-up
Dateline: 22 October 2013
Amazon opened its one-hundredth city store yesterday, with queues of eager shoppers waiting to snatch up the opening specials on offer. And no, it's not ...
Will Apple crack the $1 trillion cap?
Posted: 5 December 2017

"While the iPad and Mac continue to contribute, Apple’s fate largely rests on the success of the iPhone X. Apple this year has increasingly looked like it’s on a real pathway to becoming a $1 trillion company, and now the holiday quarter is going to show if it’ll be able to pull that off.

And the signals are definitely there. Apple briefly tapped a $900 billion market cap, though it’s slipped ...

Complete story...
Apple’s hand is down and its $1 trillion dream now rests with consumers
5 December 2017
As we head into the end of 2017, it's pretty safe to say that Apple's fate — barring any major issue with its phones — is now in the hands of its..
MindBullet logo FIRST TRILLION DOLLAR CORP
The first company to reach a value of US$1 trillion is...
Dateline: 3 March 2025
Chinese. No, wait, American. Actually, it's a global company, with tech from the United States, and manufacturing in several countries, but mainly ...
The future of the web is not all rosy and good
Posted: 16 November 2017

In a world of openness and connectedness one would think that the web is a tool for good. Sadly it is increasingly being used as a weapon - political, social and manipulative. In a world starved of straight, solid accurate news, and at a time when humans are being challenged by AI and machines, we need ethics, values, morals and honest data. Increasingly algorithms determine outcomes we are ...

Complete story...
Tim Berners-Lee on the future of the web: 'The system is failing'
16 November 2017
The inventor of the world wide web remains an optimist but sees a ‘nasty wind’ blowing amid concerns over advertising, net neutrality and fake news
MindBullet logo BIG GOOGLE IS WATCHING YOU
Watch that phone hanging from your employee's neck - it's a webcam!
Dateline: 19 April 2008
In the UK, Big Brother is watching, and shouting at you. Dutch TV is hounding someone caught sunbathing topless on Google Earth - so everyone now knows ...
India leads the way in digital financial future...where is Silicon Valley?
Posted: 23 September 2017

India talks of "Digital India"...and they mean business. With a population beyond 1 billion young people, remote villages with scrappy infrastructure they needed to focus on what will enable and empower a nation in the digital future. many threads have converged fast - from withdrawing 75% of all cash from society in a weekend to the Gov's AARDHAR program, to Jin's aggressive reduction of ...

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Why the world has much to learn from India's big digital leap
23 September 2017
Mobile Aadhaar-based technology and the upcoming privacy law will soon radically transform financial services industry in the country.
MindBullet logo GLOBAL POOR FLOCK TO THE SPOKEN WEB
Cellphone-based 'voiceweb' bridges digital divide
Dateline: 20 June 2012
Once we talked about the "digital divide", back in the dark days when the ability to read and write separated the wired from the unwired. Today, more than ...

Filtered by tag: Advertising